Compare
GrowKo vs Practo.
Practo is a marketplace where patients find doctors. GrowKo builds what your clinic owns: its website, Google profile and reviews. Most clinics use both.
Get your free auditChoose GrowKo to
- Be found on Google, Maps and AI answers
- Have patients book on your own website
- Build reviews on your own Google profile
- Keep what you build if you stop
One team for everything
- Website

AI answers
- Reviews
- Social media
- Ads

A listing is rented. Your own presence is owned.
Practo brings appointments, and it is a sensible place for a new clinic to be listed. We do not suggest leaving it. This is what each one builds for you.
| A Practo listing | GrowKo | |
|---|---|---|
| Where patients find you | Inside Practo, beside every other clinic in your specialty | On Google, Maps and AI answersunder your own name |
| Where they book | On Practo | On your own websiteor on WhatsApp, with Concierge |
| Reviews | Collected on Practo's pages | On your Google Business Profilewhere they lift your own ranking |
| What you learn | That an appointment was booked | Which searches and pagesbrought each enquiry |
| Your ranking | Depends on Practo's plans and its algorithm | Depends on your own pagesprofile and reviews |
| If you stop | The listing's visibility goes with the subscription | What we build on your domainkeeps working |
| Who does the work | You manage the listing | Fully managedwith a report every week |
This describes Practo as its listing model generally works. Plans and features change, so check with Practo for the current details.
Case study · Andheri West, Mumbai
Glam Korean Skin Studio went from no website to 5 more patient enquiries a day.
- 3 months
- from onboarding to 5 more enquiries a day, on a small ad budget
- Under 2 weeks
- from idea to a live website
- 94/100
- mobile PageSpeed performance
3 days
from going live to being cited in Google's AI Overviews
Use both, and shift the balance over time.
We do not advise an abrupt exit. Build your own presence alongside the listing, then decide how much you still need it.
Month 1
Keep the listing
Appointments keep coming while the work starts.
Build your own
Website, Google profile, schema and a booking form on your domain.
Measure
Tracking shows where each enquiry comes from.
Month 2 onwards
Direct enquiries grow
Patients find you on Google, Maps and AI answers.
Reviews move to Google
Where they count for your own profile.
You choose
Keep, reduce or drop the listing from a stronger position.
Questions about GrowKo and Practo.
Should we stop listing on Practo?
No, not abruptly. Keep it while your own presence is built, then decide with real numbers on where your patients come from.
Can we use both?
Yes. Most clinics do. Practo fills the schedule today, and your own website and Google profile reduce how much you depend on it.
Is GrowKo a listing site like Practo or Justdial?
No. Those are directories that show your clinic on their platform. GrowKo builds and runs your own website, Google profile and WhatsApp enquiries.
How soon do direct enquiries start?
Usually Maps rankings move in 4 to 8 weeks and AI Overview impressions begin in 4 to 6 weeks. Glam Korean Skin Studio was cited in Google's AI Overviews 3 days after its website went live.
How do we start?
With a free audit of where your clinic stands. Setup takes 7 days, and every engagement begins with a 60-day proof of value.
Other comparisons.
- GrowKo vs a digital marketing agency An agency runs a channel, usually social media and Meta ads. GrowKo runs the whole path from a customer's search to their booking. See them side by side.
- GrowKo vs Grexa AI Grexa is an app with AI agents that you oversee. GrowKo is a managed service run by a team. A fair side-by-side of what each one covers.
Live in 7 days.
- A free audit first
- Nothing to install
- A report every week
- A 60-day proof of value